3.4 KiB
3.4 KiB
| Stage | Question They Ask | Your Product | Monetization |
|---|---|---|---|
| Explore | "Is padel viable in my area?" | Market demand calculator, whitespace analysis | Free → lead capture |
| Plan | "How many courts? Indoor/outdoor? What will it cost?" | ROI calculator, construction cost estimator | Builder lead gen (€500-2K/lead) |
| Finance | "How do I fund this?" | Financing marketplace, business plan generator | Financing lead gen / broker fees |
| Build | "Who builds it? What equipment?" | Vetted builder marketplace, supplier directory | Referral commissions |
| Launch | "How do I price? What's my marketing plan?" | Pricing benchmarks, launch playbook | Subscription (€100-300/mo) |
| Run | "How am I performing vs. market?" | Benchmarking dashboard, operational KPIs | Subscription |
| Scale | "Should I add courts? Open location #2?" | Expansion analytics, new site scoring | Premium subscription / advisory |